11.19.19 Ch 13 Distribution and Pricing

Answer the following questions:

1. Define distribution and differentiate between channels of distribution and physical distribution.

2. Define the key factors of physical distribution.

3. Describe various types of wholesale distributors.

4. Discuss strategies and trends in store and non-store selling.

5. Outline core pricing objectives and strategies.

Complete the Concept Quiz:

Concept Quiz Ch 13.docx